NATURA HOLIDAY 2017

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Natura’s holiday campaign was created around the phrase “Share the Warmth of a Natal Tropical” connecting customers with a bright and festive holiday season that celebrates the warmth of Brazilian culture. 

 

 
 

Creating a holiday pattern using illustrations from a Brazilian artist, Coca Albers we then created a set of sleeves, boxes and gift bags. I took our pattern and the message and incorporated into the store signage, window concept and 3-D store displays. 

 
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Creative Directors: Josh English & Boyd Shropshire

Illustrations: Coca Albers